Strategic Roadmap &
Investment Case¶
Cleveland-Cliffs Inc. — 4 sites, 2 industries, 175 initiatives consolidated into a $22.6M program delivering $103-344M/yr in annual value.
At a Glance¶
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4 Sites Visited
Cleveland Works, Middletown Works, Tilden Mine, Burns Harbor — spanning integrated steelmaking and iron ore mining.
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175 Initiatives
Identified through 40+ deep-dive practitioner conversations across all four sites over 10 weeks.
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10 Corporate Projects
Consolidated into cross-site programs with named champions, phased investment, and milestone gates.
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$22.6M Investment
Template-derived program cost across 3 phases over 24 months. Two projects already active.
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$224M/yr Base Value
Three-scenario model: $103M conservative, $224M base, $344M optimistic. 9.9x ROI at base case.
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2 Projects Active
PRJ-10 Concentrator ($312K charter) and PRJ-03 PdM (~$236K PoV) launched before readout.
Navigate the Deliverable¶
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Main Report
The 7-chapter strategic report: thesis, landscape, architecture, project roadmap, methodology, and economics.
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Site Roadmaps
Standalone documents for each plant manager — project sequencing, investment rationale, and champion accountability.
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Evidence Binder
61 site projects, 175 initiative cards, and bottom-up financial formulas. Every dollar traces to a card here.
Site Overview¶
| Site | GM | H1 Investment | Key Entry Projects | Status |
|---|---|---|---|---|
| Cleveland Works | John Stubna | ~$776K | PRJ-01 (Ops-Maint), PRJ-03 (PdM) | PdM Active |
| Middletown Works | Dave Reinhold | ~$612K | PRJ-06 (Procurement), PRJ-04 (Quality) | Sequenced |
| Tilden Mine | Ryan Korpela | ~$996K | PRJ-10 (Concentrator), PRJ-09 (HPGR) | POV Active |
| Burns Harbor | Taylor Murphy | ~$1.5M | PRJ-08 (Chemistry), PRJ-07 (Shipping) | Sequenced |
Already Underway
PRJ-10 Concentrator Optimization — $312K Phase 1 charter submitted (Tilden). Chad Asgaard's March 24 directive.
PRJ-03 Predictive Maintenance — ~$236K PoV charter in contract approval (Cleveland). Multi-asset 8-week pilot.